Why Social Media

Dealers’ ideal prospects are utilizing social media not only to locate HVAC professionals in their area, but also to qualify or disqualify them based on customer experiences and reviews.

Facebook is the largest social network in the world with over one billion users. "Likes" make up for around 79% of all engagement, 15% are comments and 6% of a community will share what you’ve posted.

Industry experts recommend companies post 5 days per week.